Over the review period, total volume sales decreased by a marginal
CAGR. However, total volume sales returned to growth in 2011, following
three consecutive years of decline. The improved performance of bottled
water is attributed to the health and wellness trend. Functional,
carbonated and flavoured bottled waters recorded strong growth in 2011,
although still bottled water continued to suffer from being perceived as
redundant by many consumers, due to the high-quality of tap water in
Norway.
Euromonitor International''s Bottled Water in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years'' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Norway Bottled Water Industry
Table of Contents
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 1 Sales of Bottled Water to Institutional Channel 2006-2011
Table 2 Off-trade Sales of Bottled Water by Category: Volume 2006-2011
Table 3 Off-trade Sales of Bottled Water by Category: Value 2006-2011
Table 4 Off-trade Sales of Bottled Water by Category: % Volume Growth 2006-2011
Table 5 Off-trade Sales of Bottled Water by Category: % Value Growth 2006-2011
Table 6 Company Shares of Bottled Water by Off-trade Volume 2007-2011
Table 7 Brand Shares of Bottled Water by Off-trade Volume 2008-2011
Table 8 Company Shares of Bottled Water by Off-trade Value 2007-2011
Table 9 Brand Shares of Bottled Water by Off-trade Value 2008-2011
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Volume 2011-2016
Table 11 Forecast Off-trade Sales of Bottled Water by Category: Value 2011-2016
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2011-2016
Table 13 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2011-2016
Hansa Borg Bryggerier Asa in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 1 Hansa Borg Bryggerier ASA: Key Facts
Summary 2 Hansa Borg Bryggerier ASA: Operational Indicators
Company Background
Production
Summary 3 Hansa Borg Bryggerier ASA: Production Statistics 2011
Competitive Positioning
Summary 4 Hansa Borg Bryggerier ASA: Competitive Position 2011
Lerum Fabrikker As in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 5 Lerum Fabrikker AS: Key Facts
Summary 6 Lerum Fabrikker AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Lerum Fabrikker AS: Competitive Position 2011
Ringnes As in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 8 Ringnes AS: Key Facts
Summary 9 Ringnes AS: Operational Indicators
Company Background
Production
Summary 10 Ringnes AS: Production Statistics 2010
Competitive Positioning
Summary 11 Ringnes AS: Competitive Position 2011
Executive Summary
Slight Improvement in Total Volume Sales in 2011
New Product Launches and Packaging Innovation Drive Smaller Categories
Strong Presence of Domestic Producers, But International Brands Govern Sales
Foodservice Suffers While Discounters and Hypermarkets Gain Popularity
Positive Total Volume Growth Expected Over the Forecast Period
Key Trends and Developments
Strong Economy Drives Norwegian Consumption
Booming Health and Wellness Trend Outlines New Product Developments
Competition Stimulates Packaging Innovation
Alternatives Make Gains at the Expense of Established Types
Raw Materials Continue To Drive-up Prices in Norway
Market Data
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 26 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 27 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 28 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 29 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 30 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 31 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 32 Penetration of Private Label (as sold) by Category by Volume 2006-2011
Table 33 Penetration of Private Label by Category by Value 2006-2011
Table 34 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 39 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Appendix
Fountain Sales in Norway
Market Data
Table 43 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
Table 44 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
Table 45 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
Table 46 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
Table 47 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
Table 48 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
Table 49 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
Table 50 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
Sources
Summary 12 Research Sources
Euromonitor International''s Bottled Water in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years'' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Norway Bottled Water Industry
Published: August
2012 No. of Pages: 46 Price: US $ 900

Table of Contents
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 1 Sales of Bottled Water to Institutional Channel 2006-2011
Table 2 Off-trade Sales of Bottled Water by Category: Volume 2006-2011
Table 3 Off-trade Sales of Bottled Water by Category: Value 2006-2011
Table 4 Off-trade Sales of Bottled Water by Category: % Volume Growth 2006-2011
Table 5 Off-trade Sales of Bottled Water by Category: % Value Growth 2006-2011
Table 6 Company Shares of Bottled Water by Off-trade Volume 2007-2011
Table 7 Brand Shares of Bottled Water by Off-trade Volume 2008-2011
Table 8 Company Shares of Bottled Water by Off-trade Value 2007-2011
Table 9 Brand Shares of Bottled Water by Off-trade Value 2008-2011
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Volume 2011-2016
Table 11 Forecast Off-trade Sales of Bottled Water by Category: Value 2011-2016
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2011-2016
Table 13 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2011-2016
Hansa Borg Bryggerier Asa in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 1 Hansa Borg Bryggerier ASA: Key Facts
Summary 2 Hansa Borg Bryggerier ASA: Operational Indicators
Company Background
Production
Summary 3 Hansa Borg Bryggerier ASA: Production Statistics 2011
Competitive Positioning
Summary 4 Hansa Borg Bryggerier ASA: Competitive Position 2011
Lerum Fabrikker As in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 5 Lerum Fabrikker AS: Key Facts
Summary 6 Lerum Fabrikker AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Lerum Fabrikker AS: Competitive Position 2011
Ringnes As in Soft Drinks (norway)
Strategic Direction
Key Facts
Summary 8 Ringnes AS: Key Facts
Summary 9 Ringnes AS: Operational Indicators
Company Background
Production
Summary 10 Ringnes AS: Production Statistics 2010
Competitive Positioning
Summary 11 Ringnes AS: Competitive Position 2011
Executive Summary
Slight Improvement in Total Volume Sales in 2011
New Product Launches and Packaging Innovation Drive Smaller Categories
Strong Presence of Domestic Producers, But International Brands Govern Sales
Foodservice Suffers While Discounters and Hypermarkets Gain Popularity
Positive Total Volume Growth Expected Over the Forecast Period
Key Trends and Developments
Strong Economy Drives Norwegian Consumption
Booming Health and Wellness Trend Outlines New Product Developments
Competition Stimulates Packaging Innovation
Alternatives Make Gains at the Expense of Established Types
Raw Materials Continue To Drive-up Prices in Norway
Market Data
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 26 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 27 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 28 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 29 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 30 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 31 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 32 Penetration of Private Label (as sold) by Category by Volume 2006-2011
Table 33 Penetration of Private Label by Category by Value 2006-2011
Table 34 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 39 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Appendix
Fountain Sales in Norway
Market Data
Table 43 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
Table 44 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
Table 45 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
Table 46 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
Table 47 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
Table 48 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
Table 49 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
Table 50 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
Sources
Summary 12 Research Sources
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